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Fresh strategies to grow your business-of-one.

Welcome to Solo Summit 2025–on demand. We have brought together ambitious solopreneurs and industry innovators to uncover what truly drives success. Choose from one of 20+ on-demand sessions from 30 innovative speakers and discover how to build your pipeline, shape your unique brand, and manage your finances to keep more of what you earn. Take your business to the next level. #solosummit

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Learn from Solos Who Have Been There

Connect, learn, and be inspired by the thought leaders who are reshaping the future of independent work. Speakers have grown successful solo businesses and know exactly what it takes to scale. Join them—and fellow entrepreneurs—to find your path to growth. Just because you work for yourself, doesn't mean you need to do it alone.

Why? Lettuce  Tell You.

Actionable Strategies

Get proven techniques to grow your business, no matter where you are today.

Expert
Insights

Gain insider advice from coaches, CEOs, and solopreneurs who’ve scaled successfully.

Connections and Resources

Meet the people and discover the tools to fuel your growth.

Featured Sessions

Your Intellectual Headshot: Codify Your IP to Attract Dream Clients
HARVEST TRACK
Sure, your warm network might land you some gigs, but relying on your contacts and the names on your resume won’t cut it forever. If you want to keep your client pipeline flowing with high-quality clients, you need more than a scrappy ground game. You need a codified point of view — your intellectual property (IP). Think of IP as your unique recipe for delivering value. Whether it’s a framework, a method, or a process, it helps you stand out from a crowded field of consultants, quickly conveying what makes you the obvious choice. Even better, when you package and protect your IP, you can scale and license it—earning income beyond your finite capacity. In this engaging 30-minute talk (+ Q&A), we’ll explore:
Why warm leads eventually dry up—and how to stop that from stalling your growth.
How to uncover your special sauce—pinpointing the ideas, insights, and solutions only you can offer.
Practical ways to structure and share your IP—so it supports everything from marketing to delivering client work.
Long-term opportunities—think licensing, digital products, and more.
Expect real-world examples, a bit of interactive fun, and a final Q&A to make sure you head back armed with the tools to develop your own signature IP.

Get ready to transcend one-off referrals and start attracting your dream clients.
Wes Wheless

Wes Wheless

Develop My IP

4 Steps to Double Your Revenue
HARVEST TRACK
This session is designed specifically for ambitious solo business owners seeking to double their revenue through a proven, sustainable, and repeatable approach. Learn the exact blueprint to double your revenue through a strategic, methodical approach that promises real, lasting results. You'll discover the four essential pillars crucial to increasing your capacity without working more hours, and identify key elements that will help you break through any plateau. Walk away with a sequential action plan you can immediately implement in your consulting business. This isn't about quick fixes—it's about creating lasting, systematic growth for your solo practice.
Melisa Liberman

Melisa Liberman

Private Coach for Independent Consultants

Mixed Greens Masterclass: Building Your Network Like a Master Gardener
SEED TRACK
Transform networking from a dreaded task into a natural engine for business growth. Three relationship-building experts share their field-tested strategies for cultivating connections that create lasting opportunities. Discover how to identify and attract your ideal network connections while building systems for maintaining meaningful relationships at scale. Learn to activate your network without feeling salesy, using proven tools for tracking and strengthening your professional relationships. You'll leave with a practical plan for growing your relationship ecosystem.
Michelle Warner

Michelle Warner

Principal, Business Designer + Strategist

Michelle Warner

Kahlil Dumas

Kahlil Dumas

Founder & Fractional Growth Executive, Free The CEO

Shaina Anderson

Shaina Anderson

Founder, Hello Generalist

Structuring Client Relationships That Flourish
NURTURE TRACK
Every expert's path to success looks different—and the same goes for their client relationships. In this dynamic roundtable, three distinguished business leaders share their contrasting approaches to structuring client engagements that maximize both impact and revenue. From productized services to high-touch advisory relationships to hybrid models, discover how different structures can lettuce grow your business strategically.
Brett Trainor

Brett Trainor

Founder & Podcast Host, Corporate Escapee

Taylor Crane

Taylor Crane

Founder, Fractional Jobs

Pia Silva

Pia Silva

Founder, No BS Agency Mastery

Elaine Pofeldt

Elaine Pofeldt

Independent business journalist

The Solo Revolution: How AI and Automation Are Redefining Independent Work
KEYNOTE
Lettuce CEO Ran Harpaz reveals how emerging technologies are creating unprecedented opportunities for solopreneurs. Through real-world examples and emerging trends, discover how to position your business at the forefront of this transformation. Understand how AI and automation are leveling the playing field for independents, and learn practical ways to implement emerging tools in your business. Explore strategies for competing with larger organizations and get a framework for evaluating and adopting new technologies. Leave with a clear vision of how to position your business for future success.
Ran Harpaz

Ran Harpaz

CEO, Lettuce

The Life Brief⁠⁠ for Solopreneurs
KEYNOTE
As a solopreneur juggling multiple roles, making countless decisions, and often facing the unique challenges of building a business, it’s easy to get caught up in the daily grind and lose sight of your vision. The Life Brief is a tool to help you cut through the noise and cultivate a thriving business along with a life of meaning.

Inspired by the creative briefs used by the world's most innovative brands, The Life Brief is a strategic practice that helps you get clear on what truly matters, both in business and in life. It's a framework for aligning your actions with your vision and values, so you can make decisions that propel you forward with clarity, creativity, and confidence.
Bonnie Wan

Bonnie Wan

Best-Selling Author

Lettuce Talk Money: Growing Your Prices (and Profits) with Purpose
SEED TRACK
Pricing can be tough for freelancers and consultants. You don’t want to undercharge, of course, and you don’t want to set prices too high and potentially miss out on great opportunities.

How do you find the sweet spot?

In this workshop, Austin L. Church, author of Free Money, and founder of the Freelance Cake Community for advanced freelancers, will show you the steps. He’ll tell a couple of funny and thought-provoking stories, too.

You’ll walk away with the confidence and process you need to charge smart, strategic, sustainable prices.
Austin Church

Austin Church

Founder, Freelance Cake

The New Workforce: Why Freelancing is the Future of Work
KEYNOTE
As disruption increases, skills gaps persist, and AI accelerates, the traditional 9-to-5 work model is fading and in its place, a new era of work is rising-- one that is flexible, agile, and powered by freelancers. In this compelling keynote, Dr. Gabby Burlacu, Senior Research Manager of the Upwork Research Institute, unpacks why freelancing isn't just a side hustle or temporary trend-- it's the future of work itself. Learn about how workers are increasingly taking control of their careers, and how businesses are evolving their hiring models to leverage new kinds of talent. Take away actionable insights to help you position yourself as a skilled independent professional shaping a new era of work.
Gabby Burlacu

Gabby Burlacu

Senior Research Manager, Upwork

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Lettuce Presents: Solo Summit 2025